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If you’re not making good use of video in your sales and marketing where have you been for the last five years. Videos have gone from being a luxury to a must have, but the great news is that there’s a cool tool that has made it quicker, easier and cheaper than ever before to create great quality videos for social media, Youtube, and wherever else you can get your videos shown.
Mindmaps are the perfect tool for making sense of all of those disparate thoughts whirling around inside your brain, and once you get used to using them you'll find that the ideas just keep flowing and flowing. It is like taking the cork off of a good bottle of champagne. In this post I'll introduce you to my favourite online mindmapping tool.
On 4th August 2016 a once run-down district of London gave birth to The Francis Crick Institute and baked right into its architecture is something very clever ... something that can benefit anyone who has ever had a business idea, or an idea of any kind. This post reveals this buildings clever little secret.
I’m not American and I don’t live in America so Thanksgiving Day means NOTHING to me - a big fat ZERO!!! Right? Wrong! I love Thanksgiving. I applaud the Americans - and the Canadians and everyone else who celebrates Thanksgiving - for creating this VERY special day. I can’t think of anything better to celebrate, than giving thanks.
Earlier in the week I wrote about the importance of 'reality' and why it could be considered to be the most important part of the process of transforming ideas into reality. Was I wrong? Surely that pot of gold that you get when you achieved what you set out to achieve is more important than the business idea itself, and it has to be way more important than all the hard work that goes into transforming that idea into reality, right?
When it comes to success I think the most important thing of all is 'reality'. I reckon there are millions of people around who have had an idea and transformed that idea into reality, only to discover that the reality they ended up with was not what they had hoped. What do you think?
Are men more likely to succeed with an online business or do women have the edge? After coffee with a friend I really got to thinking about some of the positive traits that many women bring to the party. As it was International Women's Day that day I figured it would make a timely post and hopefully act as motivator for any women out there who might just be wondering whether they were cut out for all this online business stuff.
For some people the last day in the office is just a matter of clearing out their desk drawers. For Mark Sebba, the retiring CEO of Net-a-Porter, his last day was pretty different. Try watching a video of him arriving at work on his last day without a big grin spreading across your face. I’ll bet you can’t do it.
I’d love to say that I know how to write the perfect mailing. It would be like having the goose that lays the golden eggs hidden away in your closet, or knowing where to find the Holy Grail. Alas, although I can’t tell you exactly where the Holy Grail is, I can give you a few pointers that will hopefully steer you in the right direction.
Everyone seems to love infographics these days, and I have been on the hunt for some software, or an online service, for creating great-looking infographics for a while. In the process I must have tested well over a dozen different tools, but didn't really fall in love with any of them until I found this …
Some time ago I conducted a survey to find out what people were struggling with when it came to their online business. The results make for interesting reading and I am sure it will be reassuring for people to realize that they are far from on their own when it comes to difficulties with traffic generation, sales and marketing, writing web content, product creation, planning, etc.
If you are not already making good use of Evernote (or something very similar) you really need to take a look as Evernote can be a repository for pretty much everything in your life.
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Since graduating from university I have started five seven-figure businesses and now I want to share that passion for ideas and business with you and to help you to transform your ideas into reality.
(c) 2019 Paul Smithson